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Alex Day. Security is gradually becoming a part of corporate culture: the professional , financial, legal, and reputational consequences of being a victim are too large to ignore. Organizations are experimenting with bug-bounty programs, sharing threats with each other, and collaborating with government agencies.
Integrating ethics into corporate culture has been more challenging. Here are some ideas for building ethics into culture:. This kind of question can start a dialogue about how to use the proxy variable. What effects does it have on people using the product? Are we making recommendations, or deciding whether to provide services?
Are we implementing a legal requirement, or providing guidance about compliance? Environmental impact statements predict the impact of construction projects on the public. While both environmental impact statements and IRBs present problems for data products, data teams need to evaluate the impact of choices they make. Teams need to think about the consequences of their actions before releasing products. We believe that using a checklist is the best approach for ensuring good outcomes. Teams must reflect diversity of thought, experiences, race, and background.
All too often, we hear about products that are culturally insensitive or overtly racist. People of Asian ancestry reported that the system kept asking them to open their eyes, even though their eyes were open. Many cringe-worthy examples are well documented; they can often be traced to a lack of data or a lack of insight into the diversity of the population that will be impacted.
Team members should be from the populations that will be impacted. Corporations must make their own principles clear.
Kairos is probably leaving a lot of money on the table. This is a false choice. It is possible to build quickly and responsibly. If a diverse group of users tests the product, the product development loop is likely to flush out systematic problems with bias and cultural insensitivity. In some industries, ethical standards have been imposed by law and regulation. The Nuremberg Code was developed in response to Nazi atrocities. It focuses on individual consent to participation in an experiment.
After the Tuskegee syphilis experiments became public knowledge, the code was put into law in the National Research Act and the Declaration of Helsinki. This push to codify ethical guidelines established the role of the institutional review board IRB , and was adopted widely in the U. S via the Common Rule. In other industries, other regulatory bodies enforce ethical standards These include the U. In June , California passed a digital privacy law similar to GDPR, despite the reservations of many online companies.
Another problem is that the committees that make policy often lack experts with the necessary technical background. Some have argued that organizations using data should adopt the Institutional Review Board IRB model from the biomedical industry. The results could be wonderful—or they could be a nightmarish dystopia. The shape of the future will depend a lot on what we do in the next few years.
Above all, talk about ethics! Once you are living and breathing it, you will start to think differently about the code you write, the models you build, and the applications you create. The only way to create an ethical culture is to live it.
Receive weekly insight from industry insiders—plus exclusive content, offers, and more on the topic of AI. Skip to main content. We can build a future we want to live in, or we can build a nightmare. The choice is up to us.